Beef and Pie

So Beefy’s Dad is an optometrist. His grandmother and grandfather were optometrists.  Beefy’s brother is an optometrist.  Beefy was supposed to be an optometrist. Now he just makes ads for optometrists.

Animating an eye chart was an ad idea kicking around in his head for years.  But it was Christian Helms’ design and Brandon Thomas’ animation that made that glimmer in his eye a reality.